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Virtual Assistants (VA's) are Independent Contractors who specialize in
helping their clientsoften other self-employed peoplewith basic administrative
work or
various
specialized tasks based on the VA's unique skills and experience. VA's work from their own offices, using their own
equipment. VA's and their clients communicate with one another via
email, instant messaging, phone, fax, FTP and/or postal mail. With just a
little technical savvy on your part, you can work
with a VA on the other side of the country just as easily as you work
with a VA in your own home town!

Virtual Assistants generally work for other self-employed people (sole
proprietors and small business owners), and for professionals (such as
authors, consultants, coaches, and realtors), as well as government
entities and non-profits, all of whom occasionally need to outsource
certain services. Working parents and
busy homemakers employ VA's as well.

Many sole proprietors, small
business owners, working parents, and busy homemakers could use extra help on
occasion, perhaps even on a regular, part-time basis. However, most
can't afford to hire a full or part-time assistant. By hiring a Virtual Assistantwho is an
Independent Contractorrather than
hiring an employee, you pay for help only when you need it. VA's
typically work on an hourly or retainer basis. By hiring a Virtual Assistant, you pay for
help only when you need it, and avoid the hassles
that go along with hiring a full- or part-time employee. For
instance, you:
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Pay no federal and state
payroll taxes |
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Don't have to provide
worker's compensation coverage |
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Don't have to provide
office space, equipment or supplies |
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Don't have to provide
employee benefits such as vacation or sick time |
 
The Internet is changing the shopping habits of
Americans. To be
competitive, virtually all businesses and nonprofits todayno matter how
smallmust have a well-designed website in addition to
the traditional Yellow Page listing, print ads and
brochures. Up
to 55 percent of small-business owners now use websites as marketing
tools.¹
The good news is that to create and
maintain a typical small-business website costs far less than the average Yellow Page
ad!
1. Marcin Skomial, "Cyberspace
Marketing: Small Firms Use Web to Catch Sales," Sacramento Bee,
August 25, 2004, pp. D1, D7.
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